Tire Mall

Vehicle running on YOKOHAMA GEOLANDAR tires wins overall championship at the Asia Cross Country Rally for 2nd straight year

Hiratsuka, Japan—The Yokohama Rubber Co., Ltd., announced today that a Mitsubishi Triton pickup truck equipped with its GEOLANDAR M/T G003 mud-terrain tires for SUVs and pickup trucks won the overall championship in the Asia Cross Country Rally 2026 (hereafter, AXCR), Asia’s largest cross-country rally, which was held in Thailand from August 10 to August 15. […]

Yokohama Rubber signs Official Partnership agreement with prestigious Italian football club Juventus FC

Hiratsuka, Japan—The Yokohama Rubber Co., Ltd., announced today that Yokohama Europe GmbH (YEU), the Yokohama Rubber Group’s European regional headquarters company, has entered into a multi-year Official Partnership agreement with Juventus Football Club, a prestigious club competing in Italy’s top professional football league, Serie A.   The agreement will strengthen and expand Yokohama Rubber’s contact […]

Yokohama Rubber to supply its GEOLANDAR tires to 12 teams in this year’s Asia Cross Country Rally, including Team Mitsubishi Ralliart, which aims for a 2nd straight championship

Motor sports relation Hiratsuka, Japan—The Yokohama Rubber Co., Ltd., announced today that it will supply its GEOLANDAR M/T G003 mud-terrain tires for SUVs and pickup trucks to 12 teams entering 20 vehicles in this year’s Asia Cross Country Rally (hereafter AXCR), Asia’s largest cross country rally, which is scheduled to be held during August 10–15. […]

TOYO TIRES Participation in the seventh round of the Nürburgring Endurance

TOYO TIRES will participate in the seventh round of the Nürburgring Endurance Series (NLS), “NLS7”, scheduled for August 1 in Germany as Team TOYO TIRES with Ring Racing Widely recognized as one of the world’s most demanding motorsport venues, the Nürburgring provides an ideal environment for testing and refining tire technologies under extreme conditions. TOYO […]

Yokohama Rubber’s GEOLANDAR A/T G94 tires coming factory-equipped on Toyota’s new Land Cruiser “FJ”

Hiratsuka, Japan—The Yokohama Rubber Co., Ltd., announced today that it is supplying its GEOLANDAR A/T G94 tires as original equipment (OE) for Toyota Motor Corporation’s new Land Cruiser “FJ” SUV, which was launched as the latest model in the automaker’s Land Cruiser series. The Land Cruiser “FJ” was launched worldwide, and the GEOLANDAR A/T G94 […]

Conclusion of the “Basic Tire Knowledge Program – 11th Batch in Collaboration with Yokohama”

As part of our ongoing commitment to developing competencies and elevating service standards, Tire Mall has concluded a specialized training program titled “Basic Tire Knowledge – 11th Batch,” under the supervision of Engineer Mohammed Ayass – General Management, and within a strategic direction that enhances the readiness of our teams to keep pace with the […]

Toyo Tires Selected as Original Equipment for the New Toyota RAV4 (2026) in the Middle East

We are pleased to announce that Toyo Tires has been officially selected as the Original Equipment (OE) supplier for all new Toyota RAV4 vehicles in the Middle East market, starting from the 2026 model year. This milestone highlights Toyo’s advanced performance, safety, and quality standards for one of the region’s leading SUV models. The selected […]

Yokohama Rubber’s ADVAN V61 tires coming factory-equipped on Toyota’s new RAV4

Hiratsuka, Japan—The Yokohama Rubber Co., Ltd., is pleased to announce that a car running on its ADVAN global flagship brand tires was the overall winner of Round 8 of the Nürburgring Langstrecken-Serie (NLS) 2025 held in Germany on September 14. YOKOHAMA ADVAN racing tires provided the excellent grip and durability needed to win the grueling […]